Does wearing a skirt make me a Woman?

Good day all, its Donald (Mums preferred option), Don (My mafia title), or Donny (only used by my girls to wind me up). In essence, I answer to most things but never Donna! For those of you that know me well on special occasions such as Weddings, Black Tie Functions,...

Your business is important to me, really!

I have had a quiet week on Social Media, I have allowed other things to take a priority! Did you miss me? No? I was still front of mind in your thoughts though surely? No? It's only been a week! You are probably thinking to be honest I had not noticed, it has made no...

Discounting Madness

As the shops plan to reopen, they are going to be looking to entice us, Customers, back in? So what are the carrots that they are going to advertise that are going to have us beating a hasty path to their front doors to satisfy the pent up demand we have for retail...

Funnels v Sieves

Over the last few days I have been working on Sales and Marketing Funnels not only for my Business both also for my Clients. For those of you not familiar with the term funnel, it is the concept of channeling your Customers through a process so that they will purchase...

Suspect to Raving Fan in 5 Easy Steps

I thought I would share with you the definitions we use to describe the journey that customers go through when part of the sales and marketing funnel. It helps us understand what we should be doing at each stage to nurture them through the process of making a...

Hobbyist or Entrepreneur?

I was speaking with a Business Owner this week about how we could increase the volume of projects that he was attracting. I mentioned the prevalence of mines in the area and the issues that this presented to properties in the area. To which he said absolutely there is...

How to charge a Premium Price

I was doing some research on Click Funnels and Traffic, partly to keep my own skills up to date and partly to see whether I should implement the strategy into Business Growth Mentors. One of things I actively encourage my Clients to do is to get inside the head of...

Necessity the Mother of Invention

At this time when across the world many Countries and Cities are in lockdown, I am reminded of that famous quote attributed to Plato. "Necessity is the mother of invention"   I see people improvising facemasks and PPE. I see people learning to cook as restaurants are...

Time to Pivot – the new word in Business

The Corona Virus has spawned a new word in Business that I am hearing from the Top Coaches and Business . The new word is "Pivot". When applied to Business at this time it refers to a business that has made a change in direction to overcome the restrictions placed...

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